|S.No.||Title & Authors Name||Views||Downloads|
An Approach to Measure Innovativeness of a Firm
Qutbuddin Siddiquee, Karuna Jain & Suresh Rajan
Corporate Social Responsibility and Purchase Intention: The Roles of Loyalty, Advocacy and Quality of Life in the Philippines
Donald L. Amoroso & Francisco L. Roman
Impact of Cause Related Marketing in Lottery Business: A Study on Karunya Lottery in Kottayam, Kerala, India
Tijo Thomas & Dr. Johney Johnson
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